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Working on a Styled Shoot

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Jac

Working on a styled shoot and gaining any type of work experience opportunity is something our Wedding Academy students love as it is such a valuable addition to the Wedding Business Launchpad Course.
It’s always exciting for us to see just how our students put what they learn into practice and today I want to introduce you to Niki Romanou who recently had an opportunity to work with our Brand Manager, Martha of Anemone Style, on one of her styled shoots.
Martha is not only an Academy Alumni but a talented planner and stylist in her own right.
So without further ado I’ll let Niki tell you about her experience.

Niki can you describe the event you worked on?

The theme of the day event organised by Martha at Anemone was ‘Modern Baroque Winter Wedding Styled Shoot’ and it took place at the Queen’s House at the Royal Museums Greenwich.
The shoot team (onsite and offsite) consisted of 12 different suppliers so it was truly a (dream) team work!

Had you ever worked on an event like this before?

No – never on an event of this scale.
This summer, I planned an impromptu styled shoot for an engagement dinner party with an island boho vibe in Paros, Greece on a much lower scale.
I took way too much of this on myself and although I learned a lot in the process, I also realised how much I would benefit at this stage from partnering with experienced creatives in my area who have done professional styled shoots before.

What were your top 3 lessons learned from the experience?

  1. (Organising and) Working a styled shoot is intense: on the day of, everyone involved, does a lot more than their job which is pretty much what happens on an actual wedding day. It is not always glamorous and it is hard work BUT you are surrounded by a team and this makes all the difference. I recall us setting the backdrop for some of the shots and for a moment I felt like we were stuck on how to best style it: we opened up to the team and ended up exploring different options together which was way more creative and fun!
  2. Planning and preparation are key: there are many things to think through so make sure you give yourself enough time to pull all the details (big and small) together well in advance and have backup plans. You will be expected to improvise and think on your feet so the less you have to focus on problem-solving, the more you’ll be able to concentrate on the creative and fun sides of the shoot.
  3. Collaboration is a must: styled shoots depend on collaboration and creating a culture of trust and appreciation is important. Communicate your vision to your team early, set clear expectations to all suppliers at all times (before – during and after the shoot), listen to their needs and be respectful of the creativity of everyone involved.

What was it like being able to put everything you have learnt as part of your course into practice?

It felt like stepping out of my comfort zone, slightly uncomfortable at times, but overall extremely grateful and passionate about the task at hand.
I was very keen to implement my learning in real life and start embracing the new venture I am about to embark on, with its challenges, and see where it leads me.

Did you have any moments where you were able to think, ‘oh yes, I remember learning this in my course‘?

ALL.THE.TIME.
It was as if this was a live demo from the course which made me have many ‘aha’ moments during the day (the list is long!).
As I did not have the chance to complete the Styled Shoot 101 module before the event, I remember going through the course material the next morning and reading all about what I had experienced the day before and it all made perfect sense.
I found the content and worksheets and checklists shared on creating the concept, planning the activity and marketing your styled shoot incredibly helpful.

If you had to sum up the experience in one sentence what would you say?

Insightful, in so many ways – I think that’s the word that best describes it for me.
I not only had the chance to experience first hand how a styled shoot should be run (and gain a better understanding of what actually goes behind organising one) but I also had the opportunity to observe myself in a new setting, doing something that I had never done before, surrounded by experienced creatives and working collaboratively.
I found myself taking notes on the way home that evening and reflecting on things that went well and things I learned and could start working on in order to build expertise and become more confident in the future.

What would you say to others looking for a similar experience?

Go for it – hands down, one of the best things I’ve experienced recently and I look forward to taking part in other similar projects as well as organising my own one soon.
Styled shoots are a fantastic way to put your planning, styling and designs skills into action, especially if you are at the beginning of your journey and keen to learn new things from experienced professionals.
You’ll also have the opportunity to meet new people, exchange ideas, test different approaches and expand your network which can help you out in the future.
Last but not least, be open to learn from everyone in the shoot. You do learn something new each time which is just one of the reasons I love and believe in them.
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David Tutera

Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.

He continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends in entertaining. Tutera’s grandfather, a successful florist, first noticed his grandson’s artistic ability at an early age and encouraged David to pursue his destiny. At age 19, with the sound advice of his grandfather and only one client, David opened his own event planning business.

Today, David Tutera presides over an award winning company built from experience, dedication and Tutera’s natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision. David Tutera has a natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision.

Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Jewel, Star Jones’ wedding, Real Housewife Taylor Armstrong’s wedding, Los Angeles Clippers’ Chris Paul’s wedding, NY Giants Antonio Pierce’s wedding, Shannen Doherty’s wedding and events for Jennifer Lopez, Matthew McConaughey, Brandy and Ray J, Jenni “JWoww” Farley, Lil’ Kim, the Official Post Grammy Parties in New York City, Elton John, Barbara Walters, the Rolling Stones, Nancy Reagan, Prince Charles, The White House, private events for the Vice President, Kenneth Cole, Tommy Hilfiger, Susan Lucci, The John F. Kennedy Center, as well as countless film premieres and celebrity parties for royalty, politicians and socialites.

Tutera has also designed events for several charities including the Prevent Cancer Foundation, the Alzheimer’s Association, DIFFA (Design Industries Foundation Fighting Aids) and the Make-A-Wish Foundation. David has made guest appearances on Today, Extra!, Good Morning America, The View, CNN, The Rachael Ray Show, The Talk, Steve Harvey, Wendy Williams and many more. In addition People, USA Today, In Touch, Wall Street Journal, New York Times, In Style, Cosmopolitan, Redbook, Bridal Guide and Town & Country have all featured his work.

Tutera has also made special television appearances in the popular daytime soap, The Young & the Restless and TV Land’s The Exes. David lives in Los Angeles with his husband Joey, daughter Cielo and their rescue dog Lucy.

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I am a planner and coordinator and wanted to add styling to my services so decided to enrol on the styling course the wedding academy provide and it was the best decision. I thoroughly enjoyed the course and I have learnt so much. I am now putting all my learnings into practice and launching my new service in a few weeks. I am excited to see where the results of the course takes me in my future.

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