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How To Make Yourself A Better Wedding Planner

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Jac

We all have our own ideas about what makes a perfect wedding. Each couple will give you their wish list and ask you to turn it into their dream day. Your task is to coordinate all the elements and guide them through any pitfalls before they might happen. A great way to do this is to run the event through your head in a quiet space from time to time as part of your preparations.
Visualise arriving at the venue as a planner, then visualise arriving at the venue as a guest and then visualise arriving at the venue as the newlyweds.
Think back to weddings of family and friends and see what you remember, good and bad.  Do you remember the invitations, the bridal car, the dress, the flowers, the favours, the cake, the music, the food, the bar and any personal touches?
Whilst the choices are not yours, it is your responsibility to make the sure the day is memorable for all the right reasons! So if your list of things you remember from events you have attended is focusing more on what went wrong….. the lesson here is to make sure that even when things do hit a glitch you find a solution so that minimal notice is taken.
Hopefully, this process will put the wedding day into perspective. The elements that you think are crucial may not necessarily increase the success of the day for the couple. It is our job to guide them through and give them the facts. So if they choose to spend a large chunk of their budget on items most guests will never remember but they have told you they want a wow of a venue space.  It is your place to suggest that they look at lighting and allocate some finances to that.
Remember also that it is your work on show so you want to be proud of your efforts, as well as pleasing the guests and clients.  I find time for reflection and thinking through every step of the day in my head slowly really helps me be sure that nothing will be overlooked, I also do this with any eventuality in my mind too. So I run it through for wet weather, missing suppliers, late timings etc. in addition to all the necessary run sheets and lists. Got to love a list in this job!
If you are interested in training to become a wedding planner with the Academy and learning from industry professionals then check out our courses and connect with your nearest regional Academy here.

ABOUT THE AUTHOR
Zoe McKeown owns a successful wedding planning business, Cherish Weddings, where she works with some high profile clients and shares her experience with students as the lead tutor and course consultant for the UK Academy of Wedding and Event Planning. 
www.cherishweddingplanning.co.uk
 
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David Tutera

Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.

He continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends in entertaining. Tutera’s grandfather, a successful florist, first noticed his grandson’s artistic ability at an early age and encouraged David to pursue his destiny. At age 19, with the sound advice of his grandfather and only one client, David opened his own event planning business.

Today, David Tutera presides over an award winning company built from experience, dedication and Tutera’s natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision. David Tutera has a natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision.

Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Jewel, Star Jones’ wedding, Real Housewife Taylor Armstrong’s wedding, Los Angeles Clippers’ Chris Paul’s wedding, NY Giants Antonio Pierce’s wedding, Shannen Doherty’s wedding and events for Jennifer Lopez, Matthew McConaughey, Brandy and Ray J, Jenni “JWoww” Farley, Lil’ Kim, the Official Post Grammy Parties in New York City, Elton John, Barbara Walters, the Rolling Stones, Nancy Reagan, Prince Charles, The White House, private events for the Vice President, Kenneth Cole, Tommy Hilfiger, Susan Lucci, The John F. Kennedy Center, as well as countless film premieres and celebrity parties for royalty, politicians and socialites.

Tutera has also designed events for several charities including the Prevent Cancer Foundation, the Alzheimer’s Association, DIFFA (Design Industries Foundation Fighting Aids) and the Make-A-Wish Foundation. David has made guest appearances on Today, Extra!, Good Morning America, The View, CNN, The Rachael Ray Show, The Talk, Steve Harvey, Wendy Williams and many more. In addition People, USA Today, In Touch, Wall Street Journal, New York Times, In Style, Cosmopolitan, Redbook, Bridal Guide and Town & Country have all featured his work.

Tutera has also made special television appearances in the popular daytime soap, The Young & the Restless and TV Land’s The Exes. David lives in Los Angeles with his husband Joey, daughter Cielo and their rescue dog Lucy.

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Ceta Norman
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The Academy’s courses are both inspiring and informative, offering real, strategic insight into the world of wedding planning. Each video is packed with valuable guidance to help you refine your approach, from client interaction to showcasing your creative vision. I highly recommend this Academy to aspiring wedding planners — not only for the quality of the content, but also for the supportive and engaging community that comes with

Nick
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Working with Wedding Academy has been an incredible experience. Their ability to blend creativity with strategic business insights is unmatched. I’ve seen firsthand how their courses empower students to transform their passion into thriving businesses. The global impact they’ve made, reaching students from over 60 countries, speaks volumes about their commitment to accessible, high-quality education. Jac Bowie's leadership and the academy's continuous drive for innovation ensure they stay ahead of industry trends, making it the perfect platform for anyone looking to succeed in the ever-evolving wedding space. Whether you're starting out or already established, Wedding Academy provides the tools ...

Chocoli Lokesh
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The one trusted platform to start my dream is the wedding academy who made me start my career thank you so much Ms.Kylie

Jess Hawley-Thomas
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How much does it cost for enrolled

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Jill
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I was first introduced to the Wedding Academy in 2021! Since then, the info sessions and email tips have been beyond invaluable in my decision to be apart of the wedding industry.

Nicole Sherrill
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I learn so much from Wedding Academy Global from their emails to their podcasts.

Briana Ramos
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Very informative and educational.

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Jane Goldfinch
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I recently completed The Wedding Academy's online wedding planning course, and it exceeded all my expectations! The course is incredibly well-structured, offering a perfect balance of theory and practical application. The modules are detailed yet easy to follow, covering everything from budgeting and timelines to vendor management and design principles. One of the standout features were the printable toolkits and industry insights shared by experienced professionals. Plus, the support from the Academy’s mentors and online community was invaluable—I always felt encouraged and motivated. Whether you're looking to start a career in wedding planning or refine your skills, this course ...

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Sam
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I am a planner and coordinator and wanted to add styling to my services so decided to enrol on the styling course the wedding academy provide and it was the best decision. I thoroughly enjoyed the course and I have learnt so much. I am now putting all my learnings into practice and launching my new service in a few weeks. I am excited to see where the results of the course takes me in my future.

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Nyanna
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I started the Certificate in Wedding Planning course in 2022 and although I had a couple of setbacks, I could complete the course in December 2024 just before Christmas! The team and the Facebook group are supportive and encouraging, the information is helpful and helps you to understand the different aspects of being a wedding planner and the roles that come it.

Therese Willén
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I absolutely LOVE this school! It's so personal, they actually see everyone of the individual students even though you got it all in your own hands. This education have it all! It's both well designed, well composed and comprehensive.

Lisa Okoli
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The courses are well thought out and the live classes are AMAZING! I really like that the courses aren't focused on selling you into the next course. You take what you need and if you are not sure, the advisors are there to help. ❤

Jojo's Weddings & Events
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I joined the 2020 Launchpad for the Certificate In Wedding Planning, Styling & Business. The course is set up in a logical way; it allows you to go back and reflect as needed while moving forward. The live sessions were a valuable addition. I definitely recommend!

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Ellie
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I have previously worked in the wedding industry as a caterer but after several years out of the business i decided to return to the industry. I did a lot of research and the wedding academy seemed to offer everything i needed. From my initial contact with Kylie and her team i have always been well advised and supported. The tutors and mentors are highly knowledgeable in their fields and unlike other courses are always available to help should you need it. Regular Zoom chats and reviews set this course apart from the rest. If you are looking for ...

Tracy Yates
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From my very first contact with the Wedding Academy, I have felt part of a wonderful, supportive community. The courses are well explained and there are a multitude of avenues to get additional information and support if required. Being part of the academy is like having your own business mentor by your side.