Featured, Marketing, Wedding Experts

Wedding Trend Report 2022

01/28/2022

written by

Jac

The Wedding Trend Report 2022 has now been released and is ready for you to enjoy!

DOWNLOAD THE REPORT HERE >>>

It almost doesn’t seem possible, but the Report is now in its 8th year!

Over those 8 years we’ve certainly seen some changes both in the wedding industry and throughout the world in general.

But it’s time to get your wedding mojo back because we’re about to see a spike that’s not been seen since the boom in the 80’s, and I for one am excited.

So what Wedding Trends will we be seeing in the year ahead?

Well move over Bridgerton there’s a new period drama in town from Julian Fellowes, The Gilded Age, set in 19th Century New York City.

Originally billed as the prequel to Downton Abbey, and set three decades prior, this lavish production will no doubt inspire some trends in both fashion and décor, and personally I can’t wait.

And as if that wasn’t enough period drama for one year get ready for round two of my all-time favourite show, Downton Abbey, as it takes to the big screen once again.

Set in the 1930s we’re absolutely going to see more trends come out of this for not only 2022 weddings, but 2023 as well.

And what about the Marketing Trends?

We all need clients for our business otherwise all we have is an expensive hobby.

This year’s report covers the marketing trends our experts are seeing globally:

7 Digital Marketing Trends with Kylie Lang (yours truly)

I’ll be taking you through the top 7 trends I’m seeing in digital marketing for 2022 and how you can incorporate them within your wedding business.

Social Media Trends with Tayler Cusick Hollman, Co-Founder of Sourced Co

Tayler will be sharing her thoughts on how to really make social media work for you and your wedding business in 2022 so you use it wisely without wasting any precious time.

TikTok Trends with Kate Beavis of Magpie Weddings & The Indie Practice

Love it or hate it TikTok isn’t going anywhere, in fact it’s only growing in popularity, but does it work for business? You bet it does and Kate is here to tell you how to make the most of this platform for your wedding business.

Facebook Ads Trends with Lauren Egeland owner of Lauren Egeland Marketing

‘Edutaining’ is the new word out there for short form video which is now playing it’s part not just in social media but in advertising as well.

Website Design Trends with Melissa Love of The Design Space

Our websites are our online shop fronts and it’s where the first impression counts in getting clients to take the next step. The design of your website is a big part of that and things change every year.

Pinterest Trends with Rachel Waring

Pinterest is the platform that’s like a fine wine, it keeps getting better with age and there are some great new features planned for this year that will help you to get more exposure and generate more traffic to your website.

Survive and Thrive with Meryl Snow

Meryl is one of the matriachs of our industry and one of the best sales experts around and in her article she shares her ideas on how to transform and perform with your sales.

Wedding PR Trends with Meghan Ely of OFD Consulting

Meghan is a specialist in wedding PR and she’s sharing the trends that are changing the media landscape in weddings for 2022.

Guest Podcasting with Victoria Bennion of Victoria Bennion Podcast Booking Agency.

Podcasting has been around since 2004 and it’s showing no signs of slowing down and guest podcasting is a great way to grow your wedding business and influence, the trick is knowing how.

And that’s just a small insight into what this year’s report has in store for you. I can’t wait for you to download and enjoy.

Don’t forget to share your trend predictions with us over on Instagram @WeddingAcademyLive and use the hashtag weddingtrendreport

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