Stories, guides & honest advice from The Wedding Academy.
Build a wedding planner workflow that stops tasks slipping — client journey stages, templates, CRM features and weekly habits that keep weddings on track.
Explore the pros and cons of publishing your wedding planning rates online to attract high-intent clients and protect your brand value.
An honest guide to AI for wedding business owners — what AI tools genuinely speed up, where they fall short, and how to use them without losing your voice.
How to write a wedding enquiry response that gets replies and bookings — speed, structure, a simple template and the follow-up most wedding pros forget.
The wedding business books worth reading before launch cover niche, pricing, contracts, branding, sales and marketing. Your pre-launch reading plan.
Discover why generalist branding kills sales and learn how strategic wedding business positioning attracts high-paying clients who value your expertise.
Wedding business branding basics to sort before you hire a designer — positioning, ideal client, brand words, voice and a brief for a better logo.
What to put on your wedding planner FAQ page so couples trust you faster and enquire — with question ideas, structure tips and common mistakes to avoid.
How to plan wedding planner brand photography that sells your business — brand words, shot lists, locations, briefing a photographer, usage rights and using your images well.
How to choose a wedding business name that sounds premium, is easy to spell and is actually available — plus the checks to run before you print anything.
Online certificate courses in wedding planning, styling, floral design and business. Self-paced, 100% online — more than 11,000 students since 2004.
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Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.
He continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends in entertaining. Tutera’s grandfather, a successful florist, first noticed his grandson’s artistic ability at an early age and encouraged David to pursue his destiny. At age 19, with the sound advice of his grandfather and only one client, David opened his own event planning business.
Today, David Tutera presides over an award winning company built from experience, dedication and Tutera’s natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision. David Tutera has a natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision.
Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Jewel, Star Jones’ wedding, Real Housewife Taylor Armstrong’s wedding, Los Angeles Clippers’ Chris Paul’s wedding, NY Giants Antonio Pierce’s wedding, Shannen Doherty’s wedding and events for Jennifer Lopez, Matthew McConaughey, Brandy and Ray J, Jenni “JWoww” Farley, Lil’ Kim, the Official Post Grammy Parties in New York City, Elton John, Barbara Walters, the Rolling Stones, Nancy Reagan, Prince Charles, The White House, private events for the Vice President, Kenneth Cole, Tommy Hilfiger, Susan Lucci, The John F. Kennedy Center, as well as countless film premieres and celebrity parties for royalty, politicians and socialites.
Tutera has also designed events for several charities including the Prevent Cancer Foundation, the Alzheimer’s Association, DIFFA (Design Industries Foundation Fighting Aids) and the Make-A-Wish Foundation. David has made guest appearances on Today, Extra!, Good Morning America, The View, CNN, The Rachael Ray Show, The Talk, Steve Harvey, Wendy Williams and many more. In addition People, USA Today, In Touch, Wall Street Journal, New York Times, In Style, Cosmopolitan, Redbook, Bridal Guide and Town & Country have all featured his work.
Tutera has also made special television appearances in the popular daytime soap, The Young & the Restless and TV Land’s The Exes. David lives in Los Angeles with his husband Joey, daughter Cielo and their rescue dog Lucy.
