Wedding Academy | Wedding Business Coaching | 1:1 Coach for Wedding Pros
Founder's offer: $197 per certificate + a free second certificate — see the certificates2:00:00
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business coaching with Jac Bowie

a wedding business coach who has actually run one.

Private coaching for wedding planners, stylists, florists, celebrants and photographers who are busy but not profitable. One hour with Jac Bowie — founder of The Wedding Academy, 20+ years in the industry, 11,000+ students trained — and you leave with a plan you can action that week.

See coaching optionsHow it works

Worldwide, on ZoomRecording + written action planTraining wedding pros since 2004
Jac Bowie, wedding business coach and founder of The Wedding Academy

you're not short on ideas. you're short on a decision.

booked out, still broke

Your diary is full and your bank account isn't. Your prices were set three years ago and you've been too nervous to move them.

you are the business

Enquiries, styling, admin, socials, invoicing, the lot. No systems means no ceiling — except your own energy.

quiet enquiries

Your work is beautiful and nobody's seeing it. You post, you hope, you repeat. Nobody has told you what actually converts.

How it works

simple, fast, no discovery-call theatre.

book & pay

Choose a time that suits your timezone. Payment confirms the slot.

send it over

A short intake form: your numbers, your offer, and the one thing you want solved.

the hour

60 minutes on Zoom. Direct, specific, no fluff — and recorded so you can rewatch it.

your plan

Within 48 hours you get a written action plan plus any templates you need.

Choose your level of support

two ways to work with me.

Hour of Power

One-off 60-minute wedding business coaching session

$297 USD, one-off
  • 60 minutes 1:1 with Jac on Zoom, anywhere in the world
  • Pre-session intake so we skip the warm-up
  • Session recording, yours to keep
  • Written action plan within 48 hours
  • Relevant templates from our library included
  • 14 days of email follow-up on what we decided
Book an Hour of Power

Want momentum? 3-session Power Pack — $747 (save $144), used within 6 months. Get the Power Pack

Best value

The Coaching Circle

Ongoing wedding business coaching + WhatsApp access

$497 USD / month
  • 90-minute deep-dive strategy session in month one — your whole business, mapped
  • Monthly 60-minute coaching call to keep you moving
  • Exclusive WhatsApp access to Jac for the quick calls — pricing a quote, handling a difficult client, "should I say yes to this?" (Mon–Fri, replies within one business day)
  • Quarterly numbers review — revenue, pricing, conversion
  • Every Wedding Academy template, contract and pricing tool
  • 20% off any certificate course for you and your team
Join the Coaching Circle

3-month minimum, then month to month. Pay yearly: $4,970 (2 months free). Limited to 12 clients at a time.

Prices in USD. Coaching time is reserved for you, so sessions are non-refundable — reschedule free with 48 hours' notice.

Jac Bowie, wedding business coaching mentor for planners, stylists and florists
Who you're actually talking to

hi, i'm jac.

I've been in the wedding and events industry for more than 20 years and I've run The Wedding Academy since 2004 — 100% online, more than 11,000 students trained across planning, styling, floral design and wedding business.

I've also built and sold businesses, run agencies, made the pricing mistakes, hired the wrong people and worked the seasons where the money didn't match the effort. That's the part that makes me useful. I'm not going to hand you a mindset worksheet. I'm going to look at your numbers, your offer and your marketing and tell you what I'd do.

Book a coaching session

what people say after an hour.

“I put my packages up by 40% the week after and booked the next three enquiries anyway.”Wedding planner

“Jac told me in ten minutes what two years of Instagram advice hadn't.”Wedding stylist

“The WhatsApp access is the bit I'd never give up. I don't sit on decisions for a week anymore.”Florist

questions.

Who is this wedding business coaching for?

Wedding and event professionals running their own business — planners, stylists, florists, celebrants, photographers, venues — whether you're in year one or year twelve. It's also for course graduates ready to turn training into paying clients.

What if I don't know what to ask?

That's what the intake form is for. Most people arrive saying “everything” and leave with the one thing that matters most fixed first.

What time zones do you coach in?

Jac is on the Sunshine Coast, Australia (UTC+10) and holds sessions across AU/NZ, UK/EU and US-friendly hours. Times show in your local timezone when you book.

What does the WhatsApp access actually include?

A direct line to Jac for short, specific questions — voice notes welcome. Monday to Friday, replies within one business day. It isn't 24/7, and it isn't a replacement for the calls; it's the thing that stops you being stuck for a week.

Can I upgrade from a single session?

Yes. Join the Coaching Circle within 30 days of your Hour of Power and your $297 comes off your first month.

Do you offer refunds?

No — coaching time is reserved for you. You can reschedule with 48 hours' notice, and the Coaching Circle can be cancelled after the three-month minimum.

How is this different from your courses?

The courses teach you the craft and the systems at your own pace. Coaching is about your business specifically — your prices, your market, your bottleneck.

Ready?

let's fix the bottleneck.

One hour, or an ongoing seat at the table. Either way, you stop guessing.

Book the Hour of Power — $297Join the Coaching Circle — $497/mo

David Tutera

Wedding Academy | Wedding Business Coaching | 1:1 Coach for Wedding Pros

Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.

He continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends in entertaining. Tutera’s grandfather, a successful florist, first noticed his grandson’s artistic ability at an early age and encouraged David to pursue his destiny. At age 19, with the sound advice of his grandfather and only one client, David opened his own event planning business.

Today, David Tutera presides over an award winning company built from experience, dedication and Tutera’s natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision. David Tutera has a natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision.

Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Jewel, Star Jones’ wedding, Real Housewife Taylor Armstrong’s wedding, Los Angeles Clippers’ Chris Paul’s wedding, NY Giants Antonio Pierce’s wedding, Shannen Doherty’s wedding and events for Jennifer Lopez, Matthew McConaughey, Brandy and Ray J, Jenni “JWoww” Farley, Lil’ Kim, the Official Post Grammy Parties in New York City, Elton John, Barbara Walters, the Rolling Stones, Nancy Reagan, Prince Charles, The White House, private events for the Vice President, Kenneth Cole, Tommy Hilfiger, Susan Lucci, The John F. Kennedy Center, as well as countless film premieres and celebrity parties for royalty, politicians and socialites.

Tutera has also designed events for several charities including the Prevent Cancer Foundation, the Alzheimer’s Association, DIFFA (Design Industries Foundation Fighting Aids) and the Make-A-Wish Foundation. David has made guest appearances on Today, Extra!, Good Morning America, The View, CNN, The Rachael Ray Show, The Talk, Steve Harvey, Wendy Williams and many more. In addition People, USA Today, In Touch, Wall Street Journal, New York Times, In Style, Cosmopolitan, Redbook, Bridal Guide and Town & Country have all featured his work.

Tutera has also made special television appearances in the popular daytime soap, The Young & the Restless and TV Land’s The Exes. David lives in Los Angeles with his husband Joey, daughter Cielo and their rescue dog Lucy.