Description
Consistency grows an Instagram account. The thing that kills consistency is standing in your kitchen at 8pm deciding what to post. For the next fortnight that decision is made for you.
This is a two-week challenge built for wedding professionals: fourteen prompts that move you from introducing yourself to inviting couples to work with you, in a deliberate order. Post daily in about twenty minutes, or batch a week at a time on a Sunday.
Inside you will find:
- How the challenge works, and the two rules that decide whether you finish it
- A six-step set-up: your bio, your calls to action, your image folder, hashtag sets and posting time
- Days one to seven, from introducing yourself through to celebrating a win, each with a caption angle
- Days eight to fourteen, from teaching one thing through to walking couples through your client experience
- A printable 14-day tracker for format, posting, saves and comments
- How to write a first line people actually stop for, and captions people finish
- Six ways to keep momentum after day fourteen, including which posts to turn into reels
- A review page to work out what performed and what your next month should look like
It is for wedding planners, stylists, florists, photographers, celebrants and cake makers who post in bursts and then vanish, or who are starting an account from scratch and cannot face the blank page.
By day fourteen you will have a fortnight of real posts published, a clear read on which themes your audience responds to, and the habit of showing up rather than agonising. Most people find the posts they resisted writing are the ones that bring the messages.
What’s inside
- 14 daily prompts with caption angles
- Six-step set-up before day one
- Printable 14-day tracker
- Caption writing guide
- Momentum plan for after the challenge
- Post-challenge review page
