SEO Tips to Get Your Wedding Business Found on Google with Nina Clapperton

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Welcome to another insightful episode of The Wedding Academy podcast. Today, we’re diving into a topic that’s crucial for any wedding professional looking to expand their online presence—Search Engine Optimization, or SEO. We’re thrilled to have our special guest, Nina Clapperton, a renowned blogger and the genius behind “she knows SEO.” Nina transitioned from travel blogging to earning an impressive $30,000 a month passively through SEO and now educates over 3,500 students on replicating her success.

In this episode, titled “7 Easy SEO Tips to Get Your Wedding Website Found on Google with Nina Clapperton,” we’ll unpack the foundations of SEO and how it can transform your wedding business without the hefty cost of ads. Nina will share her personal journey from zero income to scaling her blog to 65,000 page views in just six months, revealing her strategies and the potential of digital products and affiliate marketing.

For those new to SEO, Nina’s lessons will demystify the technicalities and show you how to make your content irresistible to Google. You’ll learn practical tips, including knowing your audience, focusing on your niche, and the power of digital PR. We’ll also touch on the power of backlinking how reaching 50,000 sessions a month can lead to significant financial benefits, like passive income through ad networks.

From discussions on the importance of dedicated service pages to the value of a cohesive SEO strategy akin to donning the perfect outfit, this episode is packed with actionable advice. Plus, Nina shares resources and offers from her website, including a free SEO blog writing checklist and a special discount code “podcast” for our listeners interested in Wedding Academy courses.

So, whether you’re a solopreneur managing your wedding website or a seasoned pro looking to refine your digital marketing skills, this episode is your ultimate guide to getting found on Google. Let’s get started and learn how to enhance your online visibility, one keyword at a time.

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David Tutera

Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.

He continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends in entertaining. Tutera’s grandfather, a successful florist, first noticed his grandson’s artistic ability at an early age and encouraged David to pursue his destiny. At age 19, with the sound advice of his grandfather and only one client, David opened his own event planning business.

Today, David Tutera presides over an award winning company built from experience, dedication and Tutera’s natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision. David Tutera has a natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision.

Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Jewel, Star Jones’ wedding, Real Housewife Taylor Armstrong’s wedding, Los Angeles Clippers’ Chris Paul’s wedding, NY Giants Antonio Pierce’s wedding, Shannen Doherty’s wedding and events for Jennifer Lopez, Matthew McConaughey, Brandy and Ray J, Jenni “JWoww” Farley, Lil’ Kim, the Official Post Grammy Parties in New York City, Elton John, Barbara Walters, the Rolling Stones, Nancy Reagan, Prince Charles, The White House, private events for the Vice President, Kenneth Cole, Tommy Hilfiger, Susan Lucci, The John F. Kennedy Center, as well as countless film premieres and celebrity parties for royalty, politicians and socialites.

Tutera has also designed events for several charities including the Prevent Cancer Foundation, the Alzheimer’s Association, DIFFA (Design Industries Foundation Fighting Aids) and the Make-A-Wish Foundation. David has made guest appearances on Today, Extra!, Good Morning America, The View, CNN, The Rachael Ray Show, The Talk, Steve Harvey, Wendy Williams and many more. In addition People, USA Today, In Touch, Wall Street Journal, New York Times, In Style, Cosmopolitan, Redbook, Bridal Guide and Town & Country have all featured his work.

Tutera has also made special television appearances in the popular daytime soap, The Young & the Restless and TV Land’s The Exes. David lives in Los Angeles with his husband Joey, daughter Cielo and their rescue dog Lucy.