Backstage at the Pre-Launch Party of Wedding Trend Report

written by

Jac

live-stream-pre-launch-blog-postLast Friday saw the long awaited LIVE stream pre-launch of the International Wedding Trend Report for 2017. Here at Academy HQ excitement had reached fever pitch as we waited in the studio to attempt an industry first, to live stream our online TV show simultaneously across both YouTube and our five Academy Facebook Pages.

The set was to die for and bang on trend. Our amazing stylist Pamella Dunn dreamt up a fabulous concept for us with an edgy take on the trend of ‘bringing the outside in‘. The team at Typical Type provided us with our gorgeous lighting installation and all the set props and furniture from Event Prop Hire brought the entire thing to life, including two grass covered sofas.

We had two fantastic experts, Louise Beukes of wedding and lifestyle blog B.Loved and Bernadette Chapman of Dream Occasions and founder of the UK Alliance of Wedding Planners, standing by on Skype so we could cross live to them during the broadcast. Our very own mixologist was waiting to make us cocktails from Mix and Twist and of course our special guests in the studio, Pamella Dunn from Pamella Dunn Events and the Academy’s very own Zoe McKeown, lead tutor, course consultant and wedding planner, along with 4 of our talented students, made up our studio guests. We even had the talented team from Catherine Elizabeth to do our hair and make-up, and of course we can’t forget our wonderful tech team from Crosscut Media who made the magic happen and Cream Photography making us look good with fabulous photorgaphy.

We got a sneak preview of the trends that are going to be gracing us with their presence in 2017. We also heard about which social media platforms are going to be popular with our bridal couples, so we can get ahead of the game and make sure we are upto speed on how to use them for our own marketing campaigns. From doughnut walls to gin bars we are set to have a great year in the wedding world, but don’t take my word for it. Check out our live pre-launch below on playback to find out what all the fuss was about.

I am happy to report that it went off without a hitch and all the sleepless nights were worth it. We pulled it off and had a blast doing so, as you can probably tell by all the happy faces. As educators in the industry we are always finding fun and new ways to spice up your learning and I think we definitely achieved that with this live stream.

Don’t forget that the full 140+ page report comes out on the 4th of January, 2017 and you can have your FREE copy delivered straight to your Inbox, but you do need to subscribe, so click here to make sure you get your copy.

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David Tutera

Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.

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