How do you start your own wedding planning business?

written by


This is a question we hear all the time. How do you start your own wedding planning business?

When we dig a bit deeper we hear things like…

“I’ve got a logo for my business.”

“I’ve picked the perfect name so I’m ready to start.”

“I’ve started an Instagram Page and it looks amazing.”

But what do you do next?

That initial excitement of seeing this dream of yours come together is starting to wane because you aren’t actually sure how to take that next step or what you should be doing.

It’s the point where you want to ask for help rather than going it alone but don’t really know who to ask or where to turn.

So many super talented planners and stylists in the making launching their business without a plan or strategy. 

The problem is that having a successful wedding business is about so much more than a pretty logo.

It’s more than having the perfect business name or stunning Instagram feed too.

Being in business is like having a baby. It takes you on an emotional rollercoaster, hurts like hell and feels like a never-ending uphill battle.

But it doesn’t have to be like that. There’s light at the end of the proverbial tunnel.

So much of the success of your wedding business rests on two things, knowledge and support.

Get the Knowledge

Think of it like this.

Would you become a hairdresser without any training and risk perming someone’s hair so they looked like a poodle?

Would you start a law firm and dispense advice without any knowledge of law or practice in court?

I’m guessing you wouldn’t.

So why would you launch a wedding business on nothing more than a dream?

At the Wedding Academy we LOVE the fact you have a dream and we want to help you turn that dream into a reality.


And this is a big but, you need to know the business side of being in business.

You absolutely have to discover the ‘why’ behind what you do that you can share with your potential clients so they simply can’t resist what you have to offer.

Here’s the best bit, once you know the why behind what you do the ‘what‘ and the ‘how‘ become so much easier.

Simon Sinek, an inspirational speaker and author, has an amazing Ted Talk called ‘Start with Why‘ and it’s so relevant to the wedding industry.

I love this quote from him. “People don’t buy what you do they buy why you do it.”

Knowing who your ideal clients are is key, not to mention understanding your niche.

Not sure what a niche is? This blog post ‘Finding Your Niche as a Wedding Planner‘ will definitely help.

Find Your Support Network

The other side to it is support, community and teamwork.

Behind every great Wedding CEO is a team of supporters behind her cheering her on from the side lines, picking her up when she falls, and ultimately giving her the advice she needs to succeed.

Being a solopreneur doesn’t mean going it alone.

As the CEO of the Wedding Academy I’ve been in business for over twenty years and the two biggest reasons for my longevity and success have been down to knowledge and support.

Even now I still have a business coach who I run everything past because she has knowledge where I don’t. It’s hands down one of my best and most important investments.

Just last year I signed up for four courses covering social media, marketing, webinars and copywriting. All these things are crucial to my business success.

I know I can’t do it alone. I need someone to bounce my ideas off and I need those experts in their own areas to help me continue to move the Wedding Academy forward.

Let us help you to do the same. We’ve helped 6,000+ worldwide to launch their business the right way.

At the Wedding Academy we give you a comprehensive, step-by-step blueprint that leaves nothing to the imagination to ensure you don’t make costly mistakes.

We combine online learning and live tutorials with full mentor support.

We’re there to hold your hand throughout the whole process giving you the knowledge and confidence you ned to succeed.

We don’t just sell you a wedding course we help you launch a successful wedding business.

If you’re looking for some help with your wedding business download our FREE 10 Step Guide to Launching a Wedding Business by clicking on the image below.

How to start your own wedding planning business


Our Friends

Aisle Planner Logo
Shop Bride and Bridesmaid Robes at Kennedy Blue!
Give the gift of choice
Thoughtful Gift Baskets from Baskits

David Tutera

Leading Wedding & Entertaining Expert, David Tutera is hailed as an artistic visionary whose ability, uniquely creative talents and outstanding reputation have made him a tremendous success in the lifestyle arena. Tutera has created a name for himself by taking his passion for designing spectacular events and transforming it into a lifestyle.

He continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends in entertaining. Tutera’s grandfather, a successful florist, first noticed his grandson’s artistic ability at an early age and encouraged David to pursue his destiny. At age 19, with the sound advice of his grandfather and only one client, David opened his own event planning business.

Today, David Tutera presides over an award winning company built from experience, dedication and Tutera’s natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision. David Tutera has a natural talent for transforming the ordinary into the extraordinary. His name has become synonymous with style, elegance, creativity and vision.

Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Jewel, Star Jones’ wedding, Real Housewife Taylor Armstrong’s wedding, Los Angeles Clippers’ Chris Paul’s wedding, NY Giants Antonio Pierce’s wedding, Shannen Doherty’s wedding and events for Jennifer Lopez, Matthew McConaughey, Brandy and Ray J, Jenni “JWoww” Farley, Lil’ Kim, the Official Post Grammy Parties in New York City, Elton John, Barbara Walters, the Rolling Stones, Nancy Reagan, Prince Charles, The White House, private events for the Vice President, Kenneth Cole, Tommy Hilfiger, Susan Lucci, The John F. Kennedy Center, as well as countless film premieres and celebrity parties for royalty, politicians and socialites.

Tutera has also designed events for several charities including the Prevent Cancer Foundation, the Alzheimer’s Association, DIFFA (Design Industries Foundation Fighting Aids) and the Make-A-Wish Foundation. David has made guest appearances on Today, Extra!, Good Morning America, The View, CNN, The Rachael Ray Show, The Talk, Steve Harvey, Wendy Williams and many more. In addition People, USA Today, In Touch, Wall Street Journal, New York Times, In Style, Cosmopolitan, Redbook, Bridal Guide and Town & Country have all featured his work.

Tutera has also made special television appearances in the popular daytime soap, The Young & the Restless and TV Land’s The Exes. David lives in Los Angeles with his husband Joey, daughter Cielo and their rescue dog Lucy.